Pedigree
This was my first commercial. And the only time I worked with Harry the Squirrel. A true professional, but quite a fiend at the Craft Services table.
This is mostly about the picture. I did write some stuff. So copy was written. When I visited the place, it was during a Nor’Easter and it was nothing like this. Well, it was like this, only with lots of wind and sideways rain and people lashing things down. Also, all the restaurants were closed. Copywriters have to use their imagination.